Social Media Management Timeline and Working Flow

A detailed Social Media Management (SMM) onboarding questionnaire is sent to the client to gather necessary business and branding information.

• Client Action: The client must complete and return the form.
• Timeframe: 3-4 business days.

Based on the SMM completed form, captions and a monthly content calendar are created to align with the client's goals and strategy.

• Client Action: No action required at this stage.
• Timeframe: 5-7 business days after receiving the onboarding form.

The content calendar is shared with the client. If approved, the process moves forward to the design stage. If corrections are requested, the timeline is adjusted accordingly.

• Client Action: The client must review and either approve the content or request changes.
• Timeframe: 2 business days.

Graphic designs, layouts, and creative assets (static posts, carousels, or videos) are produced based on the approved content plan.

• Client Action: No action required at this stage.
• Timeframe: 5 business days after complete monthly content approval.

All designs and creative assets are shared with the client for review. Approval moves the process forward to posting, while corrections require revisions and adjust the timeline.

• Client Action: The client must review and either approve or request changes.
• Timeframe: 1-2 business days after receiving the designs/videos.

Finalized content is scheduled, published, and actively monitored according to the agreed content calendar. Performance monitoring and management begin immediately.

• Client Action: No action required unless changes to the plan are needed.
• Timeframe: Scheduled the next day after design approval.

 Notes

• Revisions & Updates: Any revisions or updates requested by the client may extend the overall timeline.
• Design Timelines: Creating static designs requires at least 2–3 business days, while video content requires 2–4 business days.
• Revision Start Date: The revision timeline will begin from the next business day after receiving the updated details or requested changes.
• Client-Provided Content: The client will be responsible for providing actual and accurate content including, but not limited to, images, videos, brand story, and written content in line with brand guidelines.
• Delays from Client Side: Any delays in providing required materials (such as text, images, videos, or business-related information) may cause a delay in postings and content calendar execution.
• Accuracy & Approvals: The agency will not be responsible for factual inaccuracies in client-provided content. Final approval from the client confirms accuracy and compliance.
• Posting Schedule: Content will be scheduled and posted only after final approvals are received. Any late approvals will automatically shift posting dates.
• Urgent Requests: Requests for expedited work (outside of the agreed timeline) may not be accommodated or may incur additional charges.
• Business Hours: Timelines and counting apply to business days only (excluding weekends and public holidays).